Writer
Liam O'Connor
Workplace Software Writer
Liam ran people operations at a 40-person startup and spent more of that job wrestling with onboarding paperwork than he'd like to admit. He writes about workplace and HR software from that angle — what actually saves a small ops team time, versus what just adds another tab to keep open — and tends to be the first to notice when a tool's automation quietly breaks under an edge case.
Articles by Liam O'Connor
Bento for UGC creators: past the $150 gig
The economics of UGC work, who to actually pitch, and how a few creators have turned one-off videos into repeat monthly retainers.
8 min read
Jotform for agencies: onboarding in one link
How creative and marketing agencies collect brand assets, project scope, and a signed contract without a two-week email back-and-forth.
7 min read
Email for local shops: why it still beats social media
A shop's Instagram post reaches a fraction of its followers. A slow-Tuesday discount email gets read. Here's how AWeber fills the appointment book.
7 min read
ActiveCampaign vs Brevo: depth against lower cost
Brevo charges for emails sent, not contacts stored, which changes everything for a large list. ActiveCampaign automates far more. Pick on which constraint binds.
10 min read
Jotform for nonprofits: tickets and waivers
How charitable organizations and conference hosts collect donations, manage volunteer shifts, and run event registration on a tight budget.
7 min read
Jotform approval workflows: a no-code guide
A step-by-step breakdown of multi-stage routing, conditional branches, manager escalations, and automated status notifications.
7 min read
AWeber for podcasters and creators: RSS-to-email
Platform algorithms shift, but an inbox is still yours. Here's how creators use AWeber's RSS and YouTube automations to turn followers into an owned list.
8 min read
Rewrite Bento's AI pitch so it sounds like you
Why the out-of-the-box AI pitch gets ignored, and a simple four-part structure for rewriting it so it actually sounds like you wrote it.
8 min read
ActiveCampaign plans: Starter vs Plus vs Pro
Starter caps automations at five actions. Plus removes that and adds landing pages. Pro adds predictive sending and attribution. Which one your job needs.
11 min read
Bento vs Grin and Aspire: pitch or wait?
A marketplace campaign draws hundreds of applicants; a direct pitch is the only email in the inbox. When each route pays more, and why most creators use both.
8 min read
Jotform for HR: applications and onboarding
Replacing messy email threads and PDF attachments with conditional offer letters, e-signatures, and multi-step approval chains.
7 min read
Bento vs pitching yourself: does it book more?
Instagram DMs, LinkedIn digging and a spreadsheet against Bento's all-in-one pipeline: time saved, reply rates, and when doing it by hand still wins.
7 min read
AWeber vs Kit (ConvertKit): which one fits creators?
Kit and AWeber both target creators but take different approaches. We compared tagging, newsletter delivery, and what you actually pay per subscriber.
8 min read